Key Takeaways
- The cultural landscape of 2025 was dominated by various memes, viral moments, and trend-setting sensations.
- Labubus, collectible plush toys with pointy teeth and large ears, were a popular trend, with a gold version becoming a rare and highly sought-after item.
- The phrase "6-7" became a popular meme among Gen Alpha, with no fixed meaning, but was widely used and referenced in various videos and social media posts.
- A viral video of a couple allegedly cheating on their spouses at a Coldplay concert sparked widespread attention and discussion.
- Justin Bieber’s phrase "You’re not getting it. It’s not clocking to you" became a popular internet phenomenon, with the singer himself referencing it in one of his tracks.
- The TikTok audio "Nothing beats a Jet2 holiday" was widely used to ironically post disastrous vacation videos.
Introduction to 2025’s Cultural Trends
The year 2025 was a wild ride, filled with various cultural trends that took the world by storm. From collectible plush toys to viral memes and trend-setting sensations, it was easy to get caught up in the excitement. However, if you weren’t careful, you might have missed out on some of the most popular trends of the year. That’s why we’re taking a look back at some of the most notable cultural phenomena of 2025, including Labubus, the phrase "6-7," and the infamous kiss cam incident at a Coldplay concert.
The Rise of Labubus
One of the most popular trends of 2025 was the rise of Labubus, collectible plush toys created by Hong Kong illustrator Kasing Lung. These fluffy monsters with pointy teeth, large ears, and a playful look on their face were exclusively sold by the retailer Pop-Mart, although knockoff versions, known as Lafufus, also gained popularity. The toys were often sold in blind boxes, meaning that buyers didn’t know which color Labubu they would get. However, one lucky TikTok user, Lilzbullzmarbella, managed to get her hands on a rare gold Labubu, which she proudly showed off in a viral video. The video sparked widespread envy and admiration, with many people trying to get their hands on the coveted gold Labubu.
The Mysterious Phrase "6-7"
Another trend that took the internet by storm was the phrase "6-7," pronounced six seven. The phrase, which has no fixed meaning, became a popular meme among Gen Alpha, with many people using it in various videos and social media posts. The phrase originated from a video posted by YouTuber Cam Wilder, in which a young boy named Maverick Trevillian is seen yelling "Six seven" while doing a hand gesture. The video edits of Maverick doing this went viral, and the phrase quickly became a cultural phenomenon. While the meaning of the phrase is still unclear, it’s undeniable that it was one of the most popular and enduring memes of 2025.
The Infamous Kiss Cam Incident
One of the most shocking and cringe-worthy moments of 2025 was the kiss cam incident at a Coldplay concert. A couple, who were allegedly cheating on their respective spouses, were caught on camera in an intimate embrace. The incident sparked widespread attention and discussion, with many people weighing in on the morality of the couple’s actions. The incident was made even more awkward by the fact that Coldplay’s Chris Martin commented on the situation, saying "Either they’re having an affair or they’re very shy." The video of the incident quickly went viral, with many people sharing their reactions and opinions on social media.
Justin Bieber’s Viral Phrase
Justin Bieber was also at the center of a viral phenomenon in 2025, when a video of him speaking to the paparazzi sparked a popular meme. In the video, Bieber asks the photographers "You’re not getting it. It’s not clocking to you. It’s not clocking to you that I’m standing on business, is it?" The phrase quickly became a popular internet sensation, with many people referencing it in their own videos and social media posts. Bieber himself even referenced the phrase in one of his tracks, "STANDING ON BUSINESS," further cementing its place in popular culture.
The "Nothing Beats a Jet2 Holiday" Meme
Finally, the TikTok audio "Nothing beats a Jet2 holiday" was another popular trend of 2025. The audio, which featured an old advertisement for the Jet2 airline mixed with the 2015 song "Hold My Hand" by Jess Glynne, was widely used to ironically post disastrous videos from vacations gone wrong. The audio became a humorous way for people to poke fun at their own travel mishaps, and it quickly became a staple of TikTok and other social media platforms. Whether it was a delayed flight, a lost passport, or a nasty sunburn, the "Nothing beats a Jet2 holiday" audio was the perfect way to laugh at the misadventures of travel.

