Key Takeaways
- Tim Hinchey, former CEO of USA Swimming, has been appointed as the Chief Revenue Officer at Canuck Sports & Entertainment, the organization that owns the NHL’s Vancouver Canucks.
- Hinchey is expected to be promoted to Chief Operating Officer in the future.
- He has a diverse background in professional sports, having worked with teams in the NBA, soccer, and now the NHL.
- Hinchey’s experience includes navigating the COVID-19 pandemic and leading USA Swimming to record revenue in 2024.
- The Vancouver Canucks are ranked as the 14th most-valuable NHL franchise, with annual revenue of around $235 million.
Introduction to Tim Hinchey’s New Role
Tim Hinchey, the former CEO of USA Swimming, has been formally announced as the Chief Revenue Officer at Canuck Sports & Entertainment, the organization that owns the NHL’s Vancouver Canucks. Although Hinchey’s updated LinkedIn profile indicates that he has been working with the Canucks since May 2025, his role was only recently added to the team’s website. According to sources, Hinchey is expected to be promoted to Chief Operating Officer in the future. This move marks a new chapter in Hinchey’s career, which has spanned multiple professional sports leagues, including the NBA, soccer, and now the NHL.
Hinchey’s Background and Experience
Hinchey’s career in professional sports began in 2000, when he worked with the Sacramento Kings, New Orleans Hornets, and Charlotte Bobcats. He then transitioned to soccer, serving as a Vice President of the Derby County Football Club, a current EFL Championship side in the English soccer pyramid. After three years in this role, Hinchey became the Chief Marketing Officer and eventually President of the Colorado Rapids in Major League Soccer. He led the franchise for almost six years before taking over as the CEO of USA Swimming in 2017. Hinchey’s experience and skills in marketing, revenue generation, and team management make him a strong candidate for his new role with the Canucks.
Hinchey’s Tenure at USA Swimming
Hinchey’s time at USA Swimming was marked by both successes and challenges. He navigated the organization through the COVID-19 pandemic and played a key role in the 2024 U.S. Olympic Trials, which were held at an NFL stadium in Indianapolis. Despite declining membership and international results, USA Swimming recorded record revenue in 2024, according to their audited financial results. Hinchey resigned from his role at the end of August 2024, leaving about 16 months on his contract. As part of his severance agreement, he received a $400,000 payment in 2024 and is expected to receive a second installment payment in 2025.
The Vancouver Canucks and Hinchey’s New Role
The Vancouver Canucks are ranked as the 14th most-valuable NHL franchise, with annual revenue of around $235 million, according to Forbes. As the Chief Revenue Officer, Hinchey will be responsible for all income streams, including ticket sales, marketing, and corporate sponsorships. His experience in generating revenue and managing teams will be valuable assets in this role. The Canucks’ ownership group, Canuck Sports & Entertainment, is likely looking to Hinchey to help drive revenue growth and increase the team’s competitiveness in the NHL.
Conclusion and Future Outlook
In conclusion, Tim Hinchey’s appointment as Chief Revenue Officer at Canuck Sports & Entertainment marks a new chapter in his career. With his diverse background in professional sports and experience in revenue generation, Hinchey is well-suited to his new role. As he begins his tenure with the Canucks, he will be expected to drive revenue growth and help the team become more competitive in the NHL. With his expected promotion to Chief Operating Officer in the future, Hinchey will have the opportunity to make an even greater impact on the organization. As the Canucks look to the future, they will be relying on Hinchey’s expertise and leadership to help them achieve their goals.
