Key Takeaways
- TheWrap News has promoted Michael Kosasky and Carolyn Bernstein to Vice President, Entertainment Sales, reflecting the company’s accelerated growth in entertainment, studio, and streaming partnerships.
- Kosasky and Bernstein will oversee a broadened portfolio of revenue initiatives, focusing on deepening strategic relationships with major studios, streamers, agencies, and entertainment brands.
- The promotions underscore TheWrap’s broader revenue and market expansion strategy, as the company scales its influence and premium offerings for the entertainment business community.
- TheWrap News is the leading authority on entertainment business reporting, providing breaking news, investigative reporting, expert analysis, and award-winning coverage of the business of entertainment and media.
Introduction to TheWrap News
TheWrap News, a renowned authority on entertainment business reporting, has announced the promotion of two veteran executives, Michael Kosasky and Carolyn Bernstein, to the roles of Vice President, Entertainment Sales. This elevation reflects the company’s accelerated growth across high-value entertainment, studio, and streaming partnerships, as well as its expanding suite of premium events, B2B products, and branded content offerings. TheWrap’s commitment to delivering high-quality content and innovative solutions has solidified its position as a trusted partner to Hollywood’s most important companies.
New Roles and Responsibilities
In their new roles, Kosasky and Bernstein will oversee a broadened portfolio of revenue initiatives focused on deepening strategic relationships with major studios, streamers, agencies, and entertainment brands. They will continue to drive innovation across TheWrap’s sponsorship portfolio, signature tentpole events, and enterprise client solutions. This expanded responsibility will enable them to further leverage their expertise and creativity to deliver measurable value to TheWrap’s partners. By promoting Kosasky and Bernstein to Vice President, TheWrap is solidifying their central role in shaping the future of its commercial strategy.
Leadership and Growth
The promotions of Kosasky and Bernstein are a testament to their instrumental role in elevating TheWrap’s position as a trusted partner to Hollywood’s most important companies. According to Edward J. Menicheschi, President & Chief Operating Officer of TheWrap News, "Michael and Carolyn have been instrumental in elevating TheWrap’s position as a trusted partner to Hollywood’s most important companies. Their leadership, creativity, and commitment to delivering measurable value to our partners have helped propel TheWrap into its next phase of growth." This growth is a result of TheWrap’s commitment to delivering high-quality content, innovative solutions, and exceptional service to its partners.
Collaboration and Expansion
Kosasky and Bernstein will continue to collaborate closely with editorial, events, marketing, and product teams as TheWrap expands into new formats and deepens its presence across entertainment’s most competitive sectors. This collaboration will enable TheWrap to leverage its expertise and resources to deliver innovative solutions and exceptional value to its partners. The company’s expanding suite of premium events, B2B products, and branded content offerings will provide new opportunities for growth and revenue generation.
Market Expansion Strategy
The promotions of Kosasky and Bernstein underscore TheWrap’s broader revenue and market expansion strategy as the company scales its influence and premium offerings for the entertainment business community. TheWrap’s commitment to delivering high-quality content, innovative solutions, and exceptional service has positioned the company for continued growth and success. By expanding its presence across entertainment’s most competitive sectors, TheWrap is well-positioned to capitalize on new opportunities and solidify its position as a leading authority on entertainment business reporting.
About TheWrap News
TheWrap is the leading, authoritative source for breaking news, investigative reporting, expert analysis, and award-winning coverage of the business of entertainment and media. TheWrap’s industry-defining journalism is complemented by a robust portfolio of high-impact events, strategic partnerships, and B2B products that serve the global entertainment community. With its commitment to delivering high-quality content and innovative solutions, TheWrap has established itself as a trusted partner to Hollywood’s most important companies, and its continued growth and expansion are a testament to its success.
