Perridgevale Butchery Enters New Chapter

Key Takeaways:

• The Perridgevale Butchery in Gqeberha has been a beloved institution for over 30 years, providing trusted favorites, friendly service, and a sense of local warmth to generations of families.
• The butchery has been taken over by new owner Roxy Labuschagne, who aims to honor the legacy while bringing a fresh burst of energy to the business.
• Labuschagne plans to introduce modernized product displays, improved packaging, and a refreshed layout to enhance convenience and customer experience.
• The butchery’s traditional recipes, including the signature Perridgevale boerewors, will remain unchanged, and new offerings will be introduced to complement the existing favorites.
• The business will continue to prioritize cleanliness, freshness, and excellent value, with a focus on friendly service, consistent quality, and a warm, welcoming environment.

Introduction to the Perridgevale Butchery
The Perridgevale Butchery has been a staple in the Gqeberha community for over 30 years, providing a sense of local warmth and familiarity to generations of families. The butchery has been a trusted destination for favorite foods, friendly service, and a welcoming atmosphere. Recently, the business has undergone a change in ownership, with Roxy Labuschagne taking the reins. Labuschagne’s goal is to honor the legacy of the butchery while bringing a fresh perspective and energy to the business.

The New Owner’s Vision
Labuschagne’s decision to take over the Perridgevale Butchery was driven by a combination of community pride and personal meaning. She has always been fond of the butchery and wanted to preserve its legacy while giving it a fresh burst of energy. Labuschagne’s husband, who is a big fan of the butchery’s boerewors, often joked that she should buy the entire business to ensure the recipe continues. While the joke was light-hearted, it sparked a serious consideration of the opportunity. Labuschagne believes in the importance of honest food, personal service, and supporting local businesses, and she is committed to carrying these values forward.

Preserving Tradition and Introducing Change
While the heart of the butchery will remain intact, Labuschagne plans to introduce thoughtful updates to enhance convenience and customer experience. The changes will include modernized product displays, improved packaging, and a refreshed layout designed to make browsing easier. Weekly specials, new product lines, and extended seasonal hours are also planned. These improvements will not alter the essence of the butchery but are aimed at preserving its traditions while adapting to the needs of today’s shoppers. The beloved favorites, including the signature Perridgevale boerewors, will remain unchanged, and new offerings will be introduced to complement the existing menu.

Commitment to Quality and Service
Labuschagne’s vision for the Perridgevale Butchery reflects her passion for people, service, and community. Customers can expect friendly service, consistent quality, and a warm, welcoming environment. Cleanliness, freshness, and excellent value will remain at the heart of the business. Labuschagne’s experience in a corporate environment, leading teams and working closely with clients, has shaped her approach to service and quality. She is committed to building a business that genuinely cares about its customers and the community it serves.

A Smooth Transition
The ownership of the Perridgevale Butchery officially changed hands on December 1, but operations will continue uninterrupted. To better serve festive-season shoppers, the butchery will also open on Mondays throughout December. The current owners, Jannie and Helen Ferreira, will remain involved over the holiday period to ensure a smooth transition, reflecting the strong respect shared between the teams. Social media pages will be launched soon to keep customers updated on specials and announcements.

A New Era for the Perridgevale Butchery
As the butchery steps into its next era under Labuschagne, one thing is certain: while the leadership may be changing, the heart, heritage, and proudly local flavor of this cherished community butchery remain firmly intact. Labuschagne’s passion for the business and her commitment to preserving its legacy while introducing fresh energy and ideas will ensure that the Perridgevale Butchery continues to thrive as a beloved institution in the Gqeberha community. With its rich history, traditional recipes, and dedication to quality and service, the Perridgevale Butchery is poised to remain a trusted destination for generations to come.