Key Takeaways
- eCLUTCH, a hybrid platform, has launched its complete entertainment package on OSNtv, the leading entertainment provider in the Middle East and North Africa.
- The partnership brings top-tier esports and sports content to viewers across the region through OSN’s advanced satellite and digital platforms.
- The eCLUTCH package on OSNtv includes seven channels, delivering nonstop, high-definition content ranging from global esports competitions to exclusive sports coverage and in-depth documentaries.
- eCLUTCH has partnered with high-profile publishers and live event organizers, bringing over 2,000 new hours of premium live events to global audiences each year.
- eCLUTCH Arabic, a one-of-a-kind Arabic-language channel, is now available to viewers across the Middle East and North Africa, featuring live esports events commentated by regional experts and pundits in Arabic.
Introduction to eCLUTCH and OSNtv Partnership
eCLUTCH, a hybrid platform redefining how esports and sports are broadcasted, has announced the launch of its complete entertainment package on OSNtv, the leading entertainment provider in the Middle East and North Africa. This partnership brings top-tier esports and sports content to viewers across the region through OSN’s advanced satellite and digital platforms. The eCLUTCH package on OSNtv includes an immersive lineup of channels, delivering nonstop, high-definition content ranging from global esports competitions and exclusive sports coverage to in-depth documentaries and VOD programming. This content is crafted for a new generation of fans who crave both adrenaline-fueled action and storytelling.
eCLUTCH’s Content Offerings
The eCLUTCH package on OSNtv includes seven channels: eCLUTCH Live 1, eCLUTCH Live 2, eCLUTCH Access, Padel Time TV, GINX TV, Gametoon, and Esports24. These channels deliver a wide range of content, including global esports competitions, exclusive sports coverage, in-depth documentaries, and VOD programming. eCLUTCH has partnered with the most high-profile publishers and live event organizers in pro-gaming, bringing over 2,000 new hours of premium live events to global audiences each year. From BLAST Esports’ multiple AAA ecosystems to Capcom’s Street Fighter 6 Pro Tour, and the Evolution Championship Series global fighting game event circuit, eCLUTCH is bringing high-quality content to TV audiences.
eCLUTCH Arabic Channel
eCLUTCH Arabic, a one-of-a-kind Arabic-language channel dedicated to live esports, is now available to viewers across the Middle East and North Africa. The channel features a mix of live events commentated by regional experts and pundits in Arabic, including fan-favorite titles like Fortnite, Rocket League, and Rainbow Six Siege. The channel also offers a culturally-relevant experience for Arabic-speaking audiences, designed to engage the region’s booming esports community. eCLUTCH Arabic delivers global excitement through a local lens, providing a unique viewing experience for Arabic-speaking fans.
Partnership Benefits
The partnership between eCLUTCH and OSNtv enables the companies to serve the rapidly growing esports, gaming, and padel communities across the region. According to Imad El Khoury, VP Commercial, MENA at OSN, the partnership includes seven dedicated esports and gaming channels, along with a specialized channel for padel sport, allowing OSN to expand to a wider demographic in MENA. Arnaud Verlhac, CEO of eCLUTCH, notes that the partnership marks a major milestone for eCLUTCH and for the evolution of esports distribution in the MENA region, pioneering a truly multi-platform model and delivering live esports in both English and Arabic to reach audiences across the entire region.
Future of Esports Distribution
The collaboration between eCLUTCH and OSN bridges traditional media with evolving viewing habits, enabling pay TV to deliver next-gen content to a rapidly expanding audience. With multi-platform availability via satellite, web, and mobile, eCLUTCH ensures fans can connect anytime, anywhere. According to Youlia Silverstov, Distribution Director, eCLUTCH, the partnership with OSN marks a full leap into the region, bringing world-class esports action to every screen. As the esports appetite in the Middle East continues to explode, eCLUTCH is well-positioned to meet the demand for premium, dedicated content, delivering high-quality esports and sports content to fans across the region.
