Key Takeaways
- DRVN Sports & Entertainment is a startup company that offers sponsorship sales and consulting services, including third-party sales, sponsorship consulting, and packaging.
- The company is led by veteran sports marketers Jason Oberlander and Carl Thomas, who previously worked at ASM Global.
- DRVN’s services include asset evaluation and negotiation, and the company has already secured several early clients, including Frontwave Arena, Vector Media, Fuze Technology, and Project Admission.
- The company’s team includes experienced professionals from the sports marketing industry, such as Matt Hill, Jenna Mielnicki, and Nelson Melara.
Introduction to DRVN Sports & Entertainment
DRVN Sports & Entertainment is a new startup company that is making waves in the sports marketing industry. Founded by a pair of veteran sports marketers, Jason Oberlander and Carl Thomas, the company offers a range of services, including sponsorship sales and consulting, third-party sales, sponsorship consulting, and packaging. With their extensive experience in the industry, Oberlander and Thomas are well-positioned to lead DRVN to success. Oberlander, the former Chief Commercial Officer (CCO) of ASM Global, will serve as the chairman of DRVN, while Thomas, the former Senior Vice President (SVP) of ASM, will take on the role of CEO.
DRVN’s Capabilities and Services
DRVN’s capabilities include asset evaluation and negotiation, which are critical components of successful sponsorship sales and consulting. The company’s team is comprised of experienced professionals who have a deep understanding of the sports marketing industry. Matt Hill, a former GMR and NFL marketer, will lead the sales team, while Jenna Mielnicki, a former Learfield/IMG College sales professional, will head up marketing. Nelson Melara, a former AEG seller, will oversee market research, providing valuable insights to help drive the company’s sales and consulting efforts. With these experienced professionals on board, DRVN is well-equipped to provide top-notch services to its clients.
Early Clients and Partnerships
DRVN has already secured several early clients, including Frontwave Arena in Oceanside, California, and its tenants, the G League San Diego Clippers and MASL San Diego Sockers. The company will provide sponsorship sales and consulting services to these clients, helping them to maximize their revenue potential. Additionally, DRVN has partnered with Vector Media, a big-event mobility marketing specialist, to provide innovative marketing solutions to its clients. The company has also partnered with Fuze Technology, which combines in-venue charging devices with directed advertising, and Project Admission, a ticketing management specialist. These partnerships demonstrate DRVN’s ability to work with a range of clients and partners, from sports teams and venues to technology and marketing companies.
The Future of DRVN Sports & Entertainment
As DRVN continues to grow and expand its services, the company is well-positioned to become a major player in the sports marketing industry. With its experienced team and innovative approach to sponsorship sales and consulting, DRVN is poised to help its clients achieve their revenue goals. The company’s focus on asset evaluation and negotiation, as well as its ability to provide customized marketing solutions, sets it apart from other sports marketing companies. As the sports marketing industry continues to evolve, DRVN is likely to remain at the forefront, providing innovative and effective solutions to its clients. With its strong leadership and experienced team, DRVN Sports & Entertainment is an exciting new player in the world of sports marketing.
