Key Takeaways
- TikTok will deploy advanced age-detection technology across Europe to identify and deactivate accounts of users under 13
- The technology uses AI-driven behavioural analysis to flag suspicious accounts, which will be reviewed by moderators
- The use of this technology may compromise users’ privacy, as there is no globally agreed way to confirm age while preserving privacy
- TikTok will use facial-age estimation, credit-card checks, and government-issued identification to verify users’ ages in case of appeals
- The technology has been built to comply with European regulatory requirements and has been tested in a pilot program for a year
Introduction to Age-Detection Technology
TikTok has announced that it will begin deploying advanced age-detection technology across Europe in the coming weeks. This move is a response to regulatory pressure to deactivate accounts of users who are under the age of 13. The technology has been under a pilot program for a year and marks a significant shift away from the previous process of self-reporting. The system utilizes an AI-driven behavioural analysis engine to flag accounts that appear to belong to children under the age of 13. This technology is designed to help TikTok comply with regional regulatory requirements and ensure a safer environment for its users.
How the Technology Works
The age-detection technology used by TikTok is a sophisticated system that analyzes user behaviour to identify accounts that may belong to minors. The system is powered by an AI-driven engine that flags suspicious accounts, which are then reviewed by moderators. This approach is more effective than the previous method of self-reporting, which relied on users to provide their age accurately. The technology is designed to be proactive, identifying potential underage users before they can be exposed to harmful content or interact with other users in a way that may be inappropriate. By using this technology, TikTok aims to create a safer and more secure environment for its users, particularly children and teenagers.
Privacy Concerns
However, TikTok has warned that the use of this technology may compromise users’ privacy. The company has stated that despite extensive efforts, there is no globally agreed way to confirm a person’s age while preserving privacy. This means that the use of age-detection technology may involve the collection and analysis of personal data, which could potentially infringe on users’ right to privacy. TikTok has acknowledged this risk and has assured users that it will take steps to minimize the impact on privacy. The company will use facial-age estimation from verification provider Yoti, along with credit-card checks and government-issued identification, to verify users’ ages in case of appeals. This approach is designed to balance the need to protect children with the need to respect users’ privacy.
Regulatory Compliance
The deployment of age-detection technology is part of TikTok’s efforts to comply with European regulatory requirements. The company has worked closely with Ireland’s Data Protection Commission, its lead EU regulator, to ensure that the system meets regional privacy standards. The technology has been specifically built for Europe, and users in the region can expect to receive in-app notifications as the technology officially goes live in their respective countries. This move is a response to regulatory pressure, including a 530 million euros fine imposed by the Irish regulator in May 2025. The fine was imposed following an inquiry focused on data transfers and transparency requirements, and TikTok has been ordered to take corrective measures to ensure compliance with EU regulations.
Conclusion
The deployment of age-detection technology by TikTok is a significant step towards creating a safer and more secure environment for users. While the use of this technology may compromise users’ privacy, TikTok has assured users that it will take steps to minimize the impact. The company’s efforts to comply with European regulatory requirements demonstrate its commitment to protecting children and respecting users’ rights. As the technology is rolled out across Europe, users can expect to see changes in the way TikTok approaches age verification and account management. By using advanced technology and working with regulators, TikTok is taking a proactive approach to ensuring that its platform is a safe and enjoyable space for all users.
