Key Takeaways
- The 2026 Consumer Electronics Show (CES) in Las Vegas is featuring a strong focus on the entertainment industry, with over 25 panels and events scheduled.
- Artificial intelligence (AI) is a major topic of discussion, with many speakers optimistic about its potential to enhance creativity and storytelling.
- The entertainment industry is embracing AI-powered tools, including those that can help with advertising, content creation, and distribution.
- Influencers and internet-native creators are gaining legitimacy in the traditional entertainment industry, with many speakers highlighting their efficiency and importance.
- New products and services, such as AI-powered smart headphones and personalized movie recommendations, are being showcased at CES to enhance at-home viewing experiences.
Introduction to CES 2026
The 2026 Consumer Electronics Show (CES) in Las Vegas is the world’s largest tech showcase, and it does not disappoint. With a wide range of innovative gadgets and technologies on display, from a lollipop that sings to you as you consume it to a laundry-folding robot, there is something for everyone. However, this year’s programming has a strong focus on the entertainment industry, with over 25 panels and events scheduled to discuss the latest trends and technologies.
The Role of AI in Entertainment
Artificial intelligence (AI) is a major topic of discussion at CES, with many speakers highlighting its potential to enhance creativity and storytelling. According to Dwayne Koh, the head of creative at Leonardo.ai, AI-powered tools can "unlock something in us" and "level the playing field" for artists and storytellers. Others, such as Hannah Elsakr, Adobe’s vice president of generative AI new business ventures, point out that Hollywood’s panic over emerging technology is not new, and that AI is simply another tool in the toolkit to drive high-quality content.
Influencers and Internet-Native Creators
Influencers and internet-native creators are also gaining legitimacy in the traditional entertainment industry, with many speakers highlighting their efficiency and importance. According to Brad Haugen, the executive vice president of digital strategy and growth at Lionsgate and 3 Arts, traditional media companies should welcome opportunities to work with creators and embrace their importance. Haugen notes that creators are not just there to market products, but are actually the next great filmmakers, TV showrunners, and digital entrepreneurs.
New Products and Services
In addition to formal programming, a host of entertainment-related products and services are on display at CES. These include impressive televisions with advanced features, AI-powered smart headphones, a "stringless smart guitar," and even a "sound chair" that has built-in audio. Amazon has also announced the rollout of Alexa.com, bringing its AI assistant to the web with a host of new features, including personalized movie and TV recommendations. These innovations are designed to enhance at-home viewing experiences and bring AI and advanced tech to entertainment consumers.
The Future of Entertainment
As the entertainment industry continues to evolve, it is clear that AI and technology will play a major role in shaping its future. With the rise of influencers and internet-native creators, traditional media companies are being forced to adapt and innovate. The 2026 CES is a testament to the exciting developments that are taking place in the entertainment industry, and it will be interesting to see how these trends and technologies continue to evolve in the coming years. With the likes of Netflix, Disney, and Warner Bros. Discovery set to participate in upcoming panels, the future of entertainment is looking brighter than ever.
Conclusion
In conclusion, the 2026 Consumer Electronics Show (CES) in Las Vegas is a must-attend event for anyone interested in the latest trends and technologies in the entertainment industry. With a strong focus on AI, influencers, and internet-native creators, this year’s programming is shaping up to be one of the most exciting and innovative yet. As the entertainment industry continues to evolve, it is clear that AI and technology will play a major role in shaping its future, and the 2026 CES is a testament to the exciting developments that are taking place.
